Sunday, May 24, 2009

Sherlock - The Movie

This is the first in the series of articles we will be presenting to share little known techniques and revenue sources to promote your business or product or brand yourself. Sherlock is the star of this show. So I'm beginning with an introduction. What better way than with movies!

Yesterday, I was in the mood for a matinee. I started out on this memorial Day Weekend with a movie. The feature was 'Terminator – Salvation'. Of all the Terminator movies, I enjoyed this one the most. Christian Bale won me over as Batman so when I heard he was starring in the next Terminator, I couldn't wait until the premier. Believe me, it was worth the time!

While I was waiting for the feature presentation, one of the trailers began. To my surprise, one of my favorite actors flashed onscreen; Robert Downey, Jr. as the, oh so clever character, Sherlock Holmes! I've included several pieces of footage, intriguing interviews, and titillating clips to get a glimpse of entertainment to come. This reincarnation of the famous Sir Arthur Conan Doyle's great detective, 'Sherlock - the Movie' looks to be another smash following the hit, 'Iron Man'. I can hardly wait for the Christmas release!

Sherlock is dear to my heart. His clever undercover disguises enable him to solve the great mysteries of Sir Arthur Conan Doyle. He is in constant 'ferret-out' mode. Do you know where that term originates? Well, I'll tell you!

In the animal world, one of the quickest , most curious animals is the ferret. It is stubborn, tenacious, and fearless. It is a quick predator in the wild. The domesticated ferret is quite a different story than his wild brother. The Ferret Rescue clubs provide wonderful pets for those of us who love animal challenge and constant delight. Ferrets are the #3 choice for pet lovers! I totally relate to these little furry noses. They will get their paws on everything they are interested in. Hence, the term, 'ferret-out'.

When my children were young, they became intrigued with the local Ferret Rescue group. I made a deal with them. They could choose one ferret each (since there are three of them). They had free reign to build cages, design the environment and generally keep busy as long as their grades stayed up.

The plan worked! We even designed a sleeping house and obtained a patent. It was aptly named, Ferret Barracks(TM). Ferrets are tough little guys. They have a destructive habit, though. When they prepare themselves for sleep, they nest. (scratch!). That ferret scratching 'protocol' can destroy most materials. So we found the toughest camouflage canvas we could get our hands on and developed the prototype. The final product is being prepared for manufacturing.

Those three ferrets; Rockefeller, Edward, & Kirby helped my children through some difficult years back then. They brought joy and laughter into our home. The study of their clever antics enabled me to hone my investigative skills for my work in the world of Finance. The business model has developed into an ongoing fluid entity. We have a variety of funding venues. These supply opportunities for most project models which are presented for review. I've been called 'Sherlock' in regard to my unique approach and the results achieved. I embraced the nickname and have included Sherlock as my “Head of Security”. In the current economy, nearly every avenue needs to be viewed with a cautious eye and 'sniffed out' with the tenacity of the ferret nose!

SO, are you ready to strap on your ferret nose? To stay true to Sherlock folklore, dust off your deerstalker, load your calabash, shine up your magnifying lens and sniff out the mystery 'rubber ducky' code. Clue: check out all the Sherlock Movie links! If you solve the mystery, send me an email with the answer.

I'd like to hear your comments on any of my blogs. If you have any questions, please direct them to sherlockHQ@nosyferret.com. We'll get back with you as soon as we can.


I invite you to join me in my fuzzy nose club. Embrace your inner Sherlock!

Charlene Hines
www.linkedin.com/in/charlenehines
www.twitter.com/COMcapital
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